2010/03/02

安妮•倫納德與東西的故事



當我跟朋友們談及我幾乎可以一整個晚上坐在那兒全神貫注地收聽一些有關東西的故事時,沒人相信那是真的。大概是因為他們還沒見識過安妮·倫納德。好幾十年來,安妮都沉湎于向我以及很多周遭的人解釋丟東西文化的荒唐之處。儘管一開始她對那些細節的爛熟於心會讓人眼前一亮,可真正吸引你聽下去的是她那種飽滿熱情的陳述力,仿佛能將一切蒼白黯淡的事實轉化為曲折離奇的情節。

倫納德很清楚如果要讓她的故事與眾不同,就必須將它傳送出去並讓盡可能多的人知道。於是在2007年,她製作了一部極富感染力的線上電影 東西的故事》。在之後的六個月裏,這部影片收到了來自世界各地的超過三百萬次的流覽量。

東西的故事》幽默並有力地解釋了我們的垃圾究竟從何而來,當被丟棄後又將去向何方。儘管這聽起來很耳熟,倫納德卻極富煽動性地將事實講述得催人動容,並幫助我們認識到那個龐大系統的愚蠢之處。

倫納德花了將近20年時間去強調意識到環境健康問題,以及其他一些司法公正問題的重要性。與此同時,她還與很多家公益團體組織合作,諸如全球反廢物焚化爐組織無痛保健國際綠色和平組織以及可持續發展和消費工作組基金協會。這些合作專案籌集款項並致力於將資金用於建造一個更能持續運轉的未來。

倫納德花費了她大半生的時間去周遊世界上30多個國家和地區,就是為了去親眼見證那些任意消費主義對環境污染的影響,以及去見證那些產品製造者的辛勤勞動。為了給那些工人受到的不公平待遇爭取權益,她花去了不計其數的精力與時間——所有這些,便也可以解釋為什麼當倫納德一談起東西時,人們都目不轉睛的緣故吧。

Annie Leonard

My friends often don't believe me when I say I can spend an entire evening listening to stories about garbage and be completely mesmerized. That's because they haven't met Annie Leonard. She has been relentlessly explaining the absurdity of our throwaway culture to me and many others for decades. While her mastery of detail is impressive, it's her passionate style that transforms bleak facts into emotive stories that compel you to take action.

Leonard knew her story needed to reach as many people as possible to make a real difference. So, in 2007, she made it viral through an infectious online film called The Story of Stuff. Within six months, more than 3 million viewers from around the world watched the film. The Story of Stuff effectively and often humorously explains where all our stuff comes from, what resources are used to create it, whose lives are affected during its production, and where it goes when we discard it. While this all sounds familiar enough, it's Leonard's poignant questions and provocative truth-telling that help us see the profound stupidity of this system.

Leonard has spent the last 20 years raising awareness of environmental health and justice issues, working with organizations such as the Global Anti-Incinerator Alliance, Health Care Without Harm, Greenpeace International and the Funders Workgroup for Sustainable Production and Consumption, which brings together grant makers committed to building a more sustainable future. She has spent nearly half of her life traveling to more than 30 countries to witness the environmental impact of casual consumerism and the travails of those who make what we consume; and she has spent countless hours working to right these injustices. Which is why when Leonard talks trash, people cannot help but listen.

FROM:

http://www.yeeyan.com/articles/view/Juci/33436/dz

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